Tuesday, May 29, 2012

Synthetic Imagination and Creative Imagination

Just yesterday I came to know that there're two types of imagination, namely Synthetic imagination and Creative imagination. The revelation came to me through Napoleon Hill's classic 'Think and Grow Rich'. According to Hill, synthetic imagination is what we create in the mind through our experience, education and observations. 

It immediately struck to me that I got an abundance of synthetic imagination. Nope, I'm not blowing my own trumpet. The vast majority of people are endowed with plenty of synthetic imagination. Suppose, for example, you want to design an advertisement. It's a breeze if you already have experience in creating an advertisement of the same kind. It's a snap because synthetic imagination kicks in as soon as you begin to find a solution.

When compared, far fewer are gifted with Creative imagination. Where synthetic imagination cannot rescue you, Creative imagination is what you can rely on. But, one should be a genius to draw on Creative imagination. That's because it comes in the form of hunch, inspiration, intuition or what we commonly call gut feeling. Vague as it is, Creative imagination is highly useful in business. Admittedly, I got little creative imagination. But it's something, I believe, we all can cultivate in our lives with a little effort.

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